Lie with a straight face. That's how you get away with posing as a top executive, manipulating the media, and fabricating announcements to force corporations to correct misdeeds, say the Yes Men. Andy Bichlbaum and Mike Bonanno (aka the Yes Men) are as irreverent about the stunts they pull as they are earnest about righting cultural wrongs. Brainstorm with them about how to effect change right here and now after watching how they do it in The Yes Men Fix the World.
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